Blog

Find out how push notifications work and discover their marketing potential

Key insights on push notifications for publishers

Explore key insights from the 2024 push performance report for digital publishers, covering trends, personalization, and the future of push communication.

March 17, 2025

3 min

All posts

PushPushGo behind the scene

Experts advice

B2B sales in LATAM and Europe - how to do it effectively?

How to sell effectively software? How you should adjust your sales approach for LATAM and European markets? Gustavo Javier Saenz, based on 18+ years of experience in sales, answers these and other questions in the interview.

August 9, 2021

5 min

Online marketing insights

What is m-commerce and what are the sales opportunities it creates?

By the end of 2021, the share of mobile commerce in all e-commerce will rise to 72,9%. Such rapid growth brings new opportunities and challenges for online retailers: m-shoppers have a shorter decision process but also a higher abandoned cart rate.

August 5, 2021

9 min

PushPushGo behind the scene

Experts advice

PushPushGo turns four: an interview with Dawid Mędrek and Mateusz Worotyński

Mateusz Worotyński and Dawid Mędrek shared about their path of building a company from technological and business sides, obstacles they faced, the lessons they learned as well as plans for further business growth.

July 28, 2021

18 min

Web push

What do web push notification subscribers expect?

When planning a web push campaign, do you think about what affect it will have on your recipients? Do you know that they do not evaluate only a single campaign, but look at your notifications collectively? Do you know what your subscribers expect?

How to optimize image in web push notification and increase CTR?

Attractive pictures in web push notifications can affect users behaviour, increase Click Through Rate and impact purchasing decisions. Find out how to prepare the perfect push in the article.

July 16, 2021

5 min